Lovin It
Beauty Beyond Boundaries: Shop, Share, Shine!
Summary
Redesigning the beauty e-commerce and community website focused on enhancing user engagement and shopping experience. Key improvements included a visually appealing layout, intuitive navigation, personalized product recommendations, and integrated community features like reviews and forums. The responsive design ensures seamless access across devices, fostering a vibrant community while simplifying the shopping journey.
Receiving Party
Lovin It
Contributions
UI/UX
Year
2021
Type
Website
Processes
01
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Ideation
Research / Analysis
02
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Wireframing
Planning
03
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Design
User Interface, Iteration
04
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Prototyping
Testing
Solution
The UI/UX achievements for the beauty e-commerce marketplace and community include a visually engaging design, intuitive navigation, personalized product recommendations, integrated community features, responsive layout for all devices, and a streamlined checkout process, all enhancing user satisfaction and engagement.
Desktop
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Home ↗
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Product Details ↗
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Products Listing ↗
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Recommendations ↗
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Case Studies ↗
Responsive
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Home ↗
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Categories ↗
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Opinion ↗
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Product Details ↗
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Get Inspired ↗
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Concept ↗
Components
The biggest challenge was integrating shopping with community engagement. I solved it through user research, a clean design, personalized recommendations, and community forums, refining the experience based on continuous user feedback.
Jeff Pow, Designer In-Charge
